adidas Young Creators /// Create Every You

As part of a creative refresh for Q4, we developed a full brand book for the Young Creator “Create Every You” campaign that included brand narrative, creative direction and campaign toolkit assets for execution. We did a photoshoot and produced brand assets for key retailers including key visuals, digital ads, social assets, apparel bays, and windows.

Account Management
Project Management
Budgeting considerations
Photoshoot Production
Model casting
Asset management